{"id":1335,"date":"2026-07-06T16:37:05","date_gmt":"2026-07-06T13:37:05","guid":{"rendered":"https:\/\/massruum.ee\/website-cost-estonia-2026\/"},"modified":"2026-08-14T03:41:08","modified_gmt":"2026-08-14T00:41:08","slug":"website-cost-estonia-2026","status":"publish","type":"post","link":"https:\/\/massruum.ee\/en\/website-cost-estonia-2026\/","title":{"rendered":"How much does a website cost in Estonia in 2026? An honest guide"},"content":{"rendered":"<p class=\"ms-lede wp-block-paragraph\">If you&#8217;re looking for a straight answer to &#8220;how much does a website cost,&#8221; the honest one is: it depends &#8211; but not randomly. The price depends on specific things you can settle before the project even starts. In Estonia in 2026, a solid small-business website typically costs anywhere from 900 euros to a few thousand, depending on whether you build it yourself, hire a freelancer, or commission a studio. This guide gives real numbers, explains what actually drives the price, and tells you plainly what your type of business should expect to pay &#8211; whether you&#8217;re based in Estonia or elsewhere in the EU.<\/p>\n\n<p class=\"wp-block-paragraph\"><strong>Short answer:<\/strong> Building a website runs through four clear stages with us &#8211; discovery and goals, design, build and testing, launch &#8211; and a small-business WordPress website usually takes 3-5 weeks to finish, priced from 900 euros. An online store takes 6-10 weeks. Most of the time and cost comes down to decisions, not technology: how many pages, what design, and how much content needs producing.<\/p>\n\n<h2 class=\"wp-block-heading\">The short answer<\/h2>\n<p class=\"wp-block-paragraph\">If you only have time for one paragraph: a small-business website on WordPress usually costs 900-3,000 euros in Estonia, depending on the number of pages and the design work involved. A <a href=\"https:\/\/massruum.ee\/en\/building-an-online-store\/\">WooCommerce online store<\/a> runs 1,900-8,000 euros. Building it yourself on a subscription website builder costs 0-50 euros a month, but you also get correspondingly less &#8211; limited design freedom, limited room to grow, and a site that isn&#8217;t really yours. Either way, hosting, a domain, and usually maintenance are ongoing costs after launch. All figures in this guide are excluding VAT, as is standard for B2B services.<\/p>\n\n<h2 class=\"wp-block-heading\">Key facts<\/h2>\n<p class=\"wp-block-paragraph\">If you only need the numbers, here they are.<\/p>\n<ul class=\"wp-block-list\">\n<li>A custom-built website with massruum starts at \u20ac900, a WooCommerce online store at \u20ac1,900 &#8211; prices exclude VAT.<\/li>\n<li>Estonia&#8217;s own platform, Voog, runs \u20ac11-39 a month depending on the plan; international builders Wix, Squarespace and WordPress.com typically charge $17-99 a month.<\/li>\n<li>WordPress hosting in Estonia (Zone.ee, Veebimajutus.ee) typically costs \u20ac10-30 a month, depending on the package.<\/li>\n<li>A .ee domain costs \u20ac8.37 a year excluding VAT (\u20ac10.38 including VAT) at Zone.ee, both for registration and renewal.<\/li>\n<li>Our maintenance is \u20ac140 a month, SEO and growth starts at \u20ac199 a month &#8211; both optional.<\/li>\n<li>Over three years, a website builder, a freelancer and a custom WordPress build can land on very different totals &#8211; see the table further down.<\/li>\n<\/ul>\n<h2 class=\"wp-block-heading\">How building a website works with massruum<\/h2>\n<p class=\"wp-block-paragraph\">Building a website isn&#8217;t one big, fuzzy step &#8211; it&#8217;s four clear stages. That way you always know what&#8217;s next and how far along the project is.<\/p>\n<ul class=\"wp-block-list\">\n<li><strong>1. Discovery and goals (a couple of days).<\/strong> We talk through what your business needs, who the site is for, and what isn&#8217;t working today. That produces a page list, scope and a clear price &#8211; before a single line of code gets written.<\/li>\n<li><strong>2. Design (3-7 days).<\/strong> We map the site structure and user journeys, and design the key pages in Penpot. You see and approve the direction before the build starts.<\/li>\n<li><strong>3. Build and testing (1-3 weeks).<\/strong> We build the site with hand-written code, no page-builder bloat. We test speed, mobile view and accessibility at every step.<\/li>\n<li><strong>4. Launch and handover.<\/strong> We launch the site, set up analytics and basic SEO, and show you how to edit the content yourself with Gutenberg blocks going forward.<\/li>\n<\/ul>\n<p class=\"wp-block-paragraph\">Altogether, building a simpler website takes us 3-5 weeks, an online store 6-10 weeks &#8211; depending on how quickly content and feedback come together. Rushing costs quality, so we agree on a realistic timeline during discovery.<\/p>\n\n<h2 class=\"wp-block-heading\">What&#8217;s included in the price<\/h2>\n<p class=\"wp-block-paragraph\">&#8220;Building a website&#8221; doesn&#8217;t mean the same thing at every studio. Our standard price (from \u20ac900) includes a custom-built WordPress theme, up to about five or six pages (home, services, about, contact, blog), basic technical SEO setup &#8211; speed, structure, metadata &#8211; mobile testing, and a short guide to editing the content yourself with Gutenberg blocks afterwards. Content production (copy, professional photos), online-store features and third-party integrations (booking, CRM) are scoped and priced separately based on the project &#8211; see the breakdown below and on our pricing page.<\/p>\n<h2 class=\"wp-block-heading\">Website prices in 2026 &#8211; an honest breakdown<\/h2>\n<p class=\"wp-block-paragraph\">The table below gives a realistic picture rather than a marketing &#8220;from 99 euros&#8221; you&#8217;ll never actually pay. Prices exclude VAT.<\/p>\n\n<figure class=\"wp-block-table\"><table><thead><tr><th>Option<\/th><th>Price<\/th><th>What you actually get<\/th><\/tr><\/thead><tbody>\n<tr><td>DIY (website builder)<\/td><td>\u20ac0-50\/month<\/td><td>Fast start, but the site isn&#8217;t truly yours, design is template-based, and technical SEO is limited<\/td><\/tr>\n<tr><td>Freelance developer\/designer<\/td><td>\u20ac300-1,500<\/td><td>Lower one-off cost, but quality, timelines and support vary a lot person to person<\/td><\/tr>\n<tr><td>Small web studio (e.g. massruum)<\/td><td>from \u20ac900 (website) \/ from \u20ac1,900 (online store) \/ from \u20ac1,000 (design)<\/td><td>Custom-built WordPress, clean code, speed and SEO built in from the start, direct contact with the people building it<\/td><\/tr>\n<tr><td>Larger digital agency<\/td><td>\u20ac3,000-15,000+<\/td><td>Bigger team, project management and branding, higher overhead cost<\/td><\/tr>\n<\/tbody><\/table><\/figure>\n\n<p class=\"wp-block-paragraph\">Our own pricing is public and specific &#8211; see our <a href=\"https:\/\/massruum.ee\/en\/pricing\/\">website pricing and packages<\/a> for exactly what&#8217;s included at each level.<\/p>\n\n<h3 class=\"wp-block-heading\">DIY makes sense when&#8230;<\/h3>\n<p class=\"wp-block-paragraph\">You need a simple one-page presence fast, you have no near-term growth plans or serious SEO ambitions, and you&#8217;re comfortable handling design and copy yourself. It&#8217;s a perfectly reasonable way to start &#8211; the problems show up later, when the business outgrows the site and you have to rebuild elsewhere from scratch.<\/p>\n<h3 class=\"wp-block-heading\">A freelancer makes sense when&#8230;<\/h3>\n<p class=\"wp-block-paragraph\">Budget is tight but you still want a person building it, not a template. The risk is inconsistent quality and availability &#8211; ask for past work and clients you can actually contact.<\/p>\n<h3 class=\"wp-block-heading\">A small studio makes sense when&#8230;<\/h3>\n<p class=\"wp-block-paragraph\">You want a properly custom result without a large agency&#8217;s overhead. You get direct contact with the people doing the work, a clear process, and a site built to grow &#8211; the best price-to-quality ratio for most small and mid-sized businesses, in Estonia or across the EU.<\/p>\n<h3 class=\"wp-block-heading\">A larger agency makes sense when&#8230;<\/h3>\n<p class=\"wp-block-paragraph\">You need branding, campaigns and several parallel workstreams handled by a large team at once. You pay for the extra project management and overhead that a smaller project simply doesn&#8217;t need.<\/p>\n\n<h2 class=\"wp-block-heading\">What actually drives website prices<\/h2>\n<p class=\"wp-block-paragraph\">Two seemingly similar website requests can end up costing 900 euros or 9,000 euros. A handful of specific factors make the difference.<\/p>\n<ul class=\"wp-block-list\">\n<li><strong>Number of pages and structure.<\/strong> A one-page business card site costs less than a ten-page site with services, portfolio and a blog.<\/li>\n<li><strong>Design.<\/strong> A ready-made template is cheaper than UX\/UI custom-designed for your brand and your users&#8217; journey.<\/li>\n<li><strong>Online store.<\/strong> A product catalogue, payments, shipping and stock management add complexity, and therefore cost, compared to a standard website.<\/li>\n<li><strong>Integrations.<\/strong> Booking systems, CRMs, payment providers, accounting software &#8211; each connection is extra work.<\/li>\n<li><strong>Content.<\/strong> Do you already have copy, images and translations ready, or does that need producing alongside the build? Content production is often a bigger cost driver than the technical build itself.<\/li>\n<li><strong>SEO and findability.<\/strong> Basic on-page SEO should be included in any decent project; deeper keyword strategy and content marketing are separate, ongoing work.<\/li>\n<\/ul>\n\n<h2 class=\"wp-block-heading\">Hidden costs quotes often leave out<\/h2>\n<p class=\"wp-block-paragraph\">Before comparing two quotes, check what&#8217;s inside them and what isn&#8217;t. This is where unpleasant surprises tend to show up after the contract is signed.<\/p>\n<ul class=\"wp-block-list\">\n<li><strong>Copywriting.<\/strong> Does the price include writing the actual text, or are you expected to supply it all yourself? If a quote looks suspiciously cheap, this is usually why.<\/li>\n<li><strong>Photography.<\/strong> Quality photos or licensed stock images cost extra if you don&#8217;t already have material.<\/li>\n<li><strong>Plugin and service licences.<\/strong> Some page builders and plugins require an annual licence fee that recurs on top of the original price, every year.<\/li>\n<li><strong>Number of revision rounds.<\/strong> Cheaper quotes often include only &#8220;1 round of feedback&#8221; &#8211; every extra change gets billed hourly.<\/li>\n<li><strong>What happens after the project ends.<\/strong> Who keeps the site running once the developer moves on? If there&#8217;s no answer, you&#8217;re on your own when something breaks.<\/li>\n<\/ul>\n<p class=\"wp-block-paragraph\">Our quotes spell out clearly what&#8217;s included and what isn&#8217;t, right from the first conversation &#8211; no fine-print extras.<\/p>\n\n<h2 class=\"wp-block-heading\">How to compare quotes from different providers<\/h2>\n<p class=\"wp-block-paragraph\">If you&#8217;re getting quotes from several providers, don&#8217;t just look at the bottom line. Ask specifically: how many feedback rounds are included, does the price cover basic SEO setup, who&#8217;s responsible for maintenance after launch, and is the site fully yours (code, hosting, content) or locked into the provider&#8217;s platform. The cheapest quote that leaves these questions unanswered often turns out more expensive than a clearer, higher one.<\/p>\n\n<h2 class=\"wp-block-heading\">Red flags in a website quote<\/h2>\n<p class=\"wp-block-paragraph\">Some warning signs in a quote say more than the bottom line. They apply regardless of who&#8217;s quoting &#8211; freelancer, studio or agency.<\/p>\n<ul class=\"wp-block-list\">\n<li><strong>No line-item breakdown.<\/strong> If the quote is a single number with no explanation of what&#8217;s inside, you can&#8217;t argue later about what &#8220;website&#8221; was supposed to mean.<\/li>\n<li><strong>Ownership of the code left unstated.<\/strong> If the contract doesn&#8217;t say the finished code and content belong to you, you may find you have to go back to the same company forever to make changes.<\/li>\n<li><strong>&#8220;SEO included&#8221; with no definition.<\/strong> SEO can mean anything from filling in one meta field to an ongoing content strategy. Ask exactly what&#8217;s covered and for how long.<\/li>\n<li><strong>A template resold at a custom price.<\/strong> If the price is high but the result is really a stock theme with plugins and your logo on top, you&#8217;re paying custom rates for a template.<\/li>\n<li><strong>Hosting locked to the builder&#8217;s platform.<\/strong> If the site can&#8217;t move elsewhere without a rebuild, that&#8217;s not a choice you still have, it&#8217;s a dependency.<\/li>\n<li><strong>No handover documentation.<\/strong> If the project ends and you&#8217;re not left with access, guides or an overview of what was built, you&#8217;re on your own when something breaks, no matter how good the site is otherwise.<\/li>\n<\/ul>\n<p class=\"wp-block-paragraph\">None of these on their own means you&#8217;re being misled, but if a quote has several at once, it&#8217;s worth asking more before you sign.<\/p>\n<h2 class=\"wp-block-heading\">WordPress vs. Wix, Shopify and Squarespace &#8211; which is actually cheaper?<\/h2>\n<p class=\"wp-block-paragraph\">These subscription platforms look cheaper month to month (typically 15-50 euros) than a custom WordPress build. Short-term, that&#8217;s true. Long-term, the maths gets more complicated: you&#8217;re renting the platform for as long as the site exists, design and functionality stay within the platform&#8217;s limits, and if you ever want to move elsewhere, you can&#8217;t simply take the site with you. WordPress needs a bigger upfront investment, but the site is genuinely yours, it can be extended without a ceiling, and technical SEO and speed are entirely under your control. The same maths applies to a site built on a ready-made template: a 50-euro theme grows to 200-300 euros with plugins and add-ons, the evenings go into tweaking, and the result is still not quite what you pictured.<\/p>\n<p class=\"wp-block-paragraph\">A fair warning about WordPress too: a badly built WordPress site &#8211; a heavy page builder plus thirty plugins &#8211; can end up slower and more annoying to maintain than a decent Wix site. The code is what makes the difference, not the platform&#8217;s name. We wrote a longer comparison in <a href=\"https:\/\/massruum.ee\/en\/wordpress-vs-wix-which-is-right-for-your-business\/\">WordPress vs Wix: which is right for your business?<\/a><\/p>\n<p class=\"wp-block-paragraph\">The same logic applies inside WordPress itself with page builders (Elementor, WPBakery) &#8211; why we skip them on our own builds is in <a href=\"https:\/\/massruum.ee\/en\/why-we-dont-use-page-builders\/\">Why we don&#8217;t use page builders<\/a>.<\/p>\n\n<h2 class=\"wp-block-heading\">Total cost of ownership over three years<\/h2>\n<p class=\"wp-block-paragraph\">The price on launch day is the wrong place to compare. Below is the three-year (36-month) total for three typical routes &#8211; a website builder, a freelancer, and a custom WordPress build. The figures include hosting and a domain but not ecommerce transaction fees or cross-border tax differences. The builder prices are what each vendor&#8217;s own page showed us; some of them (Wix, Squarespace, WordPress.com) display pricing in US dollars rather than euros.<\/p>\n\n<figure class=\"wp-block-table\"><table><thead><tr><th>Option<\/th><th>Upfront cost<\/th><th>Monthly cost<\/th><th>3-year total<\/th><th>What you own at the end<\/th><\/tr><\/thead><tbody>\n<tr><td>Voog Plus (Estonian builder)<\/td><td>\u20ac0<\/td><td>\u20ac17\/mo (billed annually)<\/td><td>~\u20ac636<\/td><td>Your content and design, within the platform; the site can&#8217;t move off Voog without a rebuild<\/td><\/tr>\n<tr><td>WordPress.com Business<\/td><td>$0<\/td><td>$25\/mo (billed annually)<\/td><td>~$940<\/td><td>WordPress content, but hosting and domain management stay under WordPress.com&#8217;s control<\/td><\/tr>\n<tr><td>Squarespace Core<\/td><td>$0<\/td><td>$29\/mo (billed annually)<\/td><td>~$1,084<\/td><td>Design and content on Squarespace&#8217;s platform, limited technical control<\/td><\/tr>\n<tr><td>Wix Business<\/td><td>$0<\/td><td>$39\/mo (billed annually)<\/td><td>~$1,444<\/td><td>A wider feature set, still inside Wix&#8217;s platform<\/td><\/tr>\n<tr><td>Freelancer (WordPress, your own hosting)<\/td><td>\u20ac300-1,500<\/td><td>~\u20ac15\/mo hosting (maintenance extra, if you want it)<\/td><td>~\u20ac870-2,070<\/td><td>Code and content fully yours; support and maintenance depend on your arrangement with that person<\/td><\/tr>\n<tr><td>massruum, custom build<\/td><td>\u20ac900<\/td><td>~\u20ac15\/mo hosting<\/td><td>~\u20ac1,470<\/td><td>Code, design and content 100% yours, no platform lock-in, no ceiling on future work<\/td><\/tr>\n<tr><td>massruum, build + maintenance + SEO<\/td><td>\u20ac900<\/td><td>~\u20ac15 hosting + \u20ac140 maintenance + \u20ac199 SEO = \u20ac354\/mo<\/td><td>~\u20ac13,600<\/td><td>Everything above, plus ongoing security monitoring, updates and growing search visibility<\/td><\/tr>\n<\/tbody><\/table><\/figure>\n\n<p class=\"wp-block-paragraph\">The numbers are clear: for a simple need, a website builder &#8211; Voog especially &#8211; is the cheapest option over three years, and that&#8217;s an honest result, not a trick in our own table. The difference is what you get back. On a platform, you stay dependent on that platform&#8217;s pricing and limits; a custom-built site is an asset you own outright and can extend without limit. The maintenance and SEO rows are our full-service price, not a mandatory add-on &#8211; most clients buy the build alone and run the site their own way afterwards.<\/p>\n<p class=\"wp-block-paragraph\">For online stores specifically, Shopify is a common alternative to WooCommerce: its Basic plan is $29\/month billed annually ($39\/month billed monthly), Grow is $89\/month, and Advanced is $359\/month, plus a per-transaction card fee (2.9% + 30 cents on Basic). A WooCommerce store with us starts at \u20ac1,900 as a one-off, with no ongoing percentage fee on every sale.<\/p>\n<p class=\"wp-block-paragraph\"><em>Basis for these figures: hosting rows use \u20ac15\/month (Zone.ee and Veebimajutus.ee packages range \u20ac10-30\/month), domain renewal at roughly \u20ac10\/year after the first year, and no ecommerce transaction fees. Builder prices are as shown on each vendor&#8217;s own pricing page in August 2026 and are subject to change.<\/em><\/p>\n<h2 class=\"wp-block-heading\">One-off cost vs. monthly cost<\/h2>\n<p class=\"wp-block-paragraph\">The price of a website doesn&#8217;t end at launch. An honest budget separates two kinds of cost.<\/p>\n<h3 class=\"wp-block-heading\">One-off costs<\/h3>\n<ul class=\"wp-block-list\">\n<li>Building the website or online store (from \u20ac900 \/ \u20ac1,900 with us)<\/li>\n<li>Standalone web design work, if you need it before the build (from \u20ac1,000)<\/li>\n<li>Taking over an existing site or migrating to a new platform (from \u20ac450-700)<\/li>\n<\/ul>\n<h3 class=\"wp-block-heading\">Monthly\/ongoing costs<\/h3>\n<ul class=\"wp-block-list\">\n<li><strong>Hosting.<\/strong> Typically \u20ac5-30 a month, depending on traffic and the host&#8217;s tier.<\/li>\n<li><strong>Domain.<\/strong> Roughly \u20ac10-20 a year.<\/li>\n<li><strong>Maintenance.<\/strong> \u20ac140 a month with us &#8211; updates, backups, security monitoring and small monthly fixes. Without it, even a good site ages fast.<\/li>\n<li><strong>SEO and growth.<\/strong> From \u20ac199 a month with us &#8211; technical SEO, content and rank tracking. Optional, but necessary if you actually want the site to be found.<\/li>\n<\/ul>\n<p class=\"wp-block-paragraph\">All prices, here and on our <a href=\"https:\/\/massruum.ee\/en\/pricing\/\">pricing page<\/a>, exclude VAT, as is standard for B2B services in Estonia and across the EU.<\/p>\n\n<h2 class=\"wp-block-heading\">How much SHOULD you actually pay?<\/h2>\n<p class=\"wp-block-paragraph\">General ranges help, but the more useful guidance depends on the type of business.<\/p>\n<ul class=\"wp-block-list\">\n<li><strong>Small business or service provider<\/strong> (craftsperson, consultant, small office): a 5-8 page WordPress site, \u20ac900-2,000 one-off plus hosting and optional maintenance. That gets you a professional presence and a working enquiry form without paying for a bigger team&#8217;s overhead.<\/li>\n<li><strong>Online store.<\/strong> Budget \u20ac1,900-6,000 depending on product count, payment and shipping integrations, and how much custom cart UX you need. A cheaper DIY store (on a hosted platform) can seem reasonable at first but tends to hit a ceiling quickly as you grow.<\/li>\n<li><strong>Portfolio or landing page.<\/strong> If you need one page with a single, specific purpose (portfolio, campaign, event), \u20ac500-1,200 is often enough &#8211; you don&#8217;t need a full website&#8217;s budget.<\/li>\n<\/ul>\n<p class=\"wp-block-paragraph\">The most common mistake in these ranges is underestimating, not overestimating &#8211; businesses often ask for a &#8220;minimal&#8221; site and discover six months later that they actually need more pages, better design, or online-store features that would have been cheaper to plan in from the start. If budget is tight, it&#8217;s smarter to start smaller but properly built, and extend on that same foundation later, rather than build cheap and redo everything down the line.<\/p>\n\n<h2 class=\"wp-block-heading\">Where the money goes on a custom build<\/h2>\n<p class=\"wp-block-paragraph\">Our prices are higher than a freelancer&#8217;s and higher than a website-builder subscription. In return you get hand-written, custom code with no page builder and no plugin bloat, load times under half a second on desktop, and a site built to grow for years, not just look good for three months. You pay more upfront and less over time &#8211; fewer maintenance headaches, fewer &#8220;why did this suddenly break&#8221; moments, and results that show up in search rankings and enquiries, not just in how the homepage looks.<\/p>\n\n<h2 class=\"wp-block-heading\">Frequently asked questions about building a website<\/h2>\n\n<div data-wp-context=\"{ &quot;autoclose&quot;: true, &quot;accordionItems&quot;: [] }\" data-wp-interactive=\"core\/accordion\" class=\"wp-block-accordion is-layout-flow wp-block-accordion-is-layout-flow\" role=\"group\">\n\t\n\t<div data-wp-class--is-open=\"state.isOpen\" data-wp-context=\"{ &quot;id&quot;: &quot;accordion-item-1&quot;, &quot;openByDefault&quot;: false }\" data-wp-init=\"callbacks.initAccordionItems\" data-wp-on-window--hashchange=\"callbacks.hashChange\" class=\"wp-block-accordion-item is-layout-flow wp-block-accordion-item-is-layout-flow\">\n\t\t\n\t\t<h3 class=\"wp-block-accordion-heading\"><button aria-expanded=\"false\" aria-controls=\"accordion-item-1-panel\" data-wp-bind--aria-expanded=\"state.isOpen\" data-wp-on--click=\"actions.toggle\" data-wp-on--keydown=\"actions.handleKeyDown\" id=\"accordion-item-1\" type=\"button\" class=\"wp-block-accordion-heading__toggle\"><span class=\"wp-block-accordion-heading__toggle-title\">How much does a website cost in Estonia in 2026?<\/span><\/button><\/h3>\n\t\t\n\t\t\n\t\t<div inert aria-labelledby=\"accordion-item-1\" data-wp-bind--inert=\"!state.isOpen\" id=\"accordion-item-1-panel\" class=\"wp-block-accordion-panel is-layout-flow wp-block-accordion-panel-is-layout-flow\" role=\"region\"><p class=\"wp-block-paragraph\">A small-business WordPress website typically costs \u20ac900-3,000, and an online store \u20ac1,900-8,000, depending on the number of pages, design and integrations. Doing it yourself on a website builder costs \u20ac0-50 a month, but the site isn&#8217;t yours and growth is limited. All prices exclude VAT.<\/p><\/div>\n\t\t\n\t<\/div>\n\t\n\t\n\t<div data-wp-class--is-open=\"state.isOpen\" data-wp-context=\"{ &quot;id&quot;: &quot;accordion-item-2&quot;, &quot;openByDefault&quot;: false }\" data-wp-init=\"callbacks.initAccordionItems\" data-wp-on-window--hashchange=\"callbacks.hashChange\" class=\"wp-block-accordion-item is-layout-flow wp-block-accordion-item-is-layout-flow\">\n\t\t\n\t\t<h3 class=\"wp-block-accordion-heading\"><button aria-expanded=\"false\" aria-controls=\"accordion-item-2-panel\" data-wp-bind--aria-expanded=\"state.isOpen\" data-wp-on--click=\"actions.toggle\" data-wp-on--keydown=\"actions.handleKeyDown\" id=\"accordion-item-2\" type=\"button\" class=\"wp-block-accordion-heading__toggle\"><span class=\"wp-block-accordion-heading__toggle-title\">Is Wix or Squarespace cheaper than WordPress?<\/span><\/button><\/h3>\n\t\t\n\t\t\n\t\t<div inert aria-labelledby=\"accordion-item-2\" data-wp-bind--inert=\"!state.isOpen\" id=\"accordion-item-2-panel\" class=\"wp-block-accordion-panel is-layout-flow wp-block-accordion-panel-is-layout-flow\" role=\"region\"><p class=\"wp-block-paragraph\">Month to month, yes &#8211; these builders cost \u20ac15-50 a month, while a WordPress project needs a bigger upfront investment. Long-term, you&#8217;re renting the platform indefinitely and design and features stay within its limits. WordPress gives you a site that&#8217;s genuinely yours and can be extended without a ceiling.<\/p><\/div>\n\t\t\n\t<\/div>\n\t\n\t\n\t<div data-wp-class--is-open=\"state.isOpen\" data-wp-context=\"{ &quot;id&quot;: &quot;accordion-item-3&quot;, &quot;openByDefault&quot;: false }\" data-wp-init=\"callbacks.initAccordionItems\" data-wp-on-window--hashchange=\"callbacks.hashChange\" class=\"wp-block-accordion-item is-layout-flow wp-block-accordion-item-is-layout-flow\">\n\t\t\n\t\t<h3 class=\"wp-block-accordion-heading\"><button aria-expanded=\"false\" aria-controls=\"accordion-item-3-panel\" data-wp-bind--aria-expanded=\"state.isOpen\" data-wp-on--click=\"actions.toggle\" data-wp-on--keydown=\"actions.handleKeyDown\" id=\"accordion-item-3\" type=\"button\" class=\"wp-block-accordion-heading__toggle\"><span class=\"wp-block-accordion-heading__toggle-title\">What are the ongoing monthly costs after launch?<\/span><\/button><\/h3>\n\t\t\n\t\t\n\t\t<div inert aria-labelledby=\"accordion-item-3\" data-wp-bind--inert=\"!state.isOpen\" id=\"accordion-item-3-panel\" class=\"wp-block-accordion-panel is-layout-flow wp-block-accordion-panel-is-layout-flow\" role=\"region\"><p class=\"wp-block-paragraph\">Budget for hosting (\u20ac5-30\/month), a domain (\u20ac10-20\/year), and optional maintenance. Our maintenance is \u20ac140 a month (updates, backups, security monitoring, small monthly fixes), and our SEO service starts at \u20ac199 a month. Both are optional but keep the site fast, secure and findable.<\/p><\/div>\n\t\t\n\t<\/div>\n\t\n\t\n\t<div data-wp-class--is-open=\"state.isOpen\" data-wp-context=\"{ &quot;id&quot;: &quot;accordion-item-4&quot;, &quot;openByDefault&quot;: false }\" data-wp-init=\"callbacks.initAccordionItems\" data-wp-on-window--hashchange=\"callbacks.hashChange\" class=\"wp-block-accordion-item is-layout-flow wp-block-accordion-item-is-layout-flow\">\n\t\t\n\t\t<h3 class=\"wp-block-accordion-heading\"><button aria-expanded=\"false\" aria-controls=\"accordion-item-4-panel\" data-wp-bind--aria-expanded=\"state.isOpen\" data-wp-on--click=\"actions.toggle\" data-wp-on--keydown=\"actions.handleKeyDown\" id=\"accordion-item-4\" type=\"button\" class=\"wp-block-accordion-heading__toggle\"><span class=\"wp-block-accordion-heading__toggle-title\">Do these prices include VAT?<\/span><\/button><\/h3>\n\t\t\n\t\t\n\t\t<div inert aria-labelledby=\"accordion-item-4\" data-wp-bind--inert=\"!state.isOpen\" id=\"accordion-item-4-panel\" class=\"wp-block-accordion-panel is-layout-flow wp-block-accordion-panel-is-layout-flow\" role=\"region\"><p class=\"wp-block-paragraph\">No. All our prices, in this article and on our pricing page, exclude VAT, as is standard for B2B services in Estonia and across the EU. VAT is added to the final invoice at the applicable rate.<\/p><\/div>\n\t\t\n\t<\/div>\n\t\n\t\n\t<div data-wp-class--is-open=\"state.isOpen\" data-wp-context=\"{ &quot;id&quot;: &quot;accordion-item-5&quot;, &quot;openByDefault&quot;: false }\" data-wp-init=\"callbacks.initAccordionItems\" data-wp-on-window--hashchange=\"callbacks.hashChange\" class=\"wp-block-accordion-item is-layout-flow wp-block-accordion-item-is-layout-flow\">\n\t\t\n\t\t<h3 class=\"wp-block-accordion-heading\"><button aria-expanded=\"false\" aria-controls=\"accordion-item-5-panel\" data-wp-bind--aria-expanded=\"state.isOpen\" data-wp-on--click=\"actions.toggle\" data-wp-on--keydown=\"actions.handleKeyDown\" id=\"accordion-item-5\" type=\"button\" class=\"wp-block-accordion-heading__toggle\"><span class=\"wp-block-accordion-heading__toggle-title\">How long does building a website usually take?<\/span><\/button><\/h3>\n\t\t\n\t\t\n\t\t<div inert aria-labelledby=\"accordion-item-5\" data-wp-bind--inert=\"!state.isOpen\" id=\"accordion-item-5-panel\" class=\"wp-block-accordion-panel is-layout-flow wp-block-accordion-panel-is-layout-flow\" role=\"region\"><p class=\"wp-block-paragraph\">A simpler website usually takes us 3-5 weeks, an online store 6-10 weeks &#8211; depending on how quickly content and feedback come together. Rushing costs quality, so we agree on a realistic timeline in the first conversation.<\/p><\/div>\n\t\t\n\t<\/div>\n\t\n\t\n\t<div data-wp-class--is-open=\"state.isOpen\" data-wp-context=\"{ &quot;id&quot;: &quot;accordion-item-6&quot;, &quot;openByDefault&quot;: false }\" data-wp-init=\"callbacks.initAccordionItems\" data-wp-on-window--hashchange=\"callbacks.hashChange\" class=\"wp-block-accordion-item is-layout-flow wp-block-accordion-item-is-layout-flow\">\n\t\t\n\t\t<h3 class=\"wp-block-accordion-heading\"><button aria-expanded=\"false\" aria-controls=\"accordion-item-6-panel\" data-wp-bind--aria-expanded=\"state.isOpen\" data-wp-on--click=\"actions.toggle\" data-wp-on--keydown=\"actions.handleKeyDown\" id=\"accordion-item-6\" type=\"button\" class=\"wp-block-accordion-heading__toggle\"><span class=\"wp-block-accordion-heading__toggle-title\">Can I edit the finished website myself later?<\/span><\/button><\/h3>\n\t\t\n\t\t\n\t\t<div inert aria-labelledby=\"accordion-item-6\" data-wp-bind--inert=\"!state.isOpen\" id=\"accordion-item-6-panel\" class=\"wp-block-accordion-panel is-layout-flow wp-block-accordion-panel-is-layout-flow\" role=\"region\"><p class=\"wp-block-paragraph\">Yes. We build sites to be fully editable through WordPress&#8217;s native Gutenberg blocks &#8211; you can update text, images and sections yourself without touching code. At launch we show you how, and we&#8217;re available if you ever need a bigger change.<\/p><\/div>\n\t\t\n\t<\/div>\n\t\n\t\n\t<div data-wp-class--is-open=\"state.isOpen\" data-wp-context=\"{ &quot;id&quot;: &quot;accordion-item-7&quot;, &quot;openByDefault&quot;: false }\" data-wp-init=\"callbacks.initAccordionItems\" data-wp-on-window--hashchange=\"callbacks.hashChange\" class=\"wp-block-accordion-item is-layout-flow wp-block-accordion-item-is-layout-flow\">\n\t\t\n\t\t<h3 class=\"wp-block-accordion-heading\"><button aria-expanded=\"false\" aria-controls=\"accordion-item-7-panel\" data-wp-bind--aria-expanded=\"state.isOpen\" data-wp-on--click=\"actions.toggle\" data-wp-on--keydown=\"actions.handleKeyDown\" id=\"accordion-item-7\" type=\"button\" class=\"wp-block-accordion-heading__toggle\"><span class=\"wp-block-accordion-heading__toggle-title\">What exactly is included in the price?<\/span><\/button><\/h3>\n\t\t\n\t\t\n\t\t<div inert aria-labelledby=\"accordion-item-7\" data-wp-bind--inert=\"!state.isOpen\" id=\"accordion-item-7-panel\" class=\"wp-block-accordion-panel is-layout-flow wp-block-accordion-panel-is-layout-flow\" role=\"region\"><p class=\"wp-block-paragraph\">The standard price (from \u20ac900) covers a custom WordPress theme, up to five or six pages, basic technical SEO setup, mobile testing, and a guide to managing the site yourself afterwards. Content (copy, photos), online-store features and integrations are scoped separately &#8211; see our <a href=\"https:\/\/massruum.ee\/en\/pricing\/\">pricing page<\/a> for the full breakdown.<\/p><\/div>\n\t\t\n\t<\/div>\n\t\n\t\n\t<div data-wp-class--is-open=\"state.isOpen\" data-wp-context=\"{ &quot;id&quot;: &quot;accordion-item-8&quot;, &quot;openByDefault&quot;: false }\" data-wp-init=\"callbacks.initAccordionItems\" data-wp-on-window--hashchange=\"callbacks.hashChange\" class=\"wp-block-accordion-item is-layout-flow wp-block-accordion-item-is-layout-flow\">\n\t\t\n\t\t<h3 class=\"wp-block-accordion-heading\"><button aria-expanded=\"false\" aria-controls=\"accordion-item-8-panel\" data-wp-bind--aria-expanded=\"state.isOpen\" data-wp-on--click=\"actions.toggle\" data-wp-on--keydown=\"actions.handleKeyDown\" id=\"accordion-item-8\" type=\"button\" class=\"wp-block-accordion-heading__toggle\"><span class=\"wp-block-accordion-heading__toggle-title\">Why don&#8217;t you use a page builder on your own builds?<\/span><\/button><\/h3>\n\t\t\n\t\t\n\t\t<div inert aria-labelledby=\"accordion-item-8\" data-wp-bind--inert=\"!state.isOpen\" id=\"accordion-item-8-panel\" class=\"wp-block-accordion-panel is-layout-flow wp-block-accordion-panel-is-layout-flow\" role=\"region\"><p class=\"wp-block-paragraph\">Page builders add layers of code that slow the site down and make maintenance harder &#8211; every visual tweak generates extra markup nobody ever cleans up. We hand-code the theme and blocks instead, which keeps the site lighter, faster and cheaper to maintain over the long run.<\/p><\/div>\n\t\t\n\t<\/div>\n\t\n\t\n\t<div data-wp-class--is-open=\"state.isOpen\" data-wp-context=\"{ &quot;id&quot;: &quot;accordion-item-9&quot;, &quot;openByDefault&quot;: false }\" data-wp-init=\"callbacks.initAccordionItems\" data-wp-on-window--hashchange=\"callbacks.hashChange\" class=\"wp-block-accordion-item is-layout-flow wp-block-accordion-item-is-layout-flow\">\n\t\t\n\t\t<h3 class=\"wp-block-accordion-heading\"><button aria-expanded=\"false\" aria-controls=\"accordion-item-9-panel\" data-wp-bind--aria-expanded=\"state.isOpen\" data-wp-on--click=\"actions.toggle\" data-wp-on--keydown=\"actions.handleKeyDown\" id=\"accordion-item-9\" type=\"button\" class=\"wp-block-accordion-heading__toggle\"><span class=\"wp-block-accordion-heading__toggle-title\">What is the total cost of ownership of a website over three years?<\/span><\/button><\/h3>\n\t\t\n\t\t\n\t\t<div inert aria-labelledby=\"accordion-item-9\" data-wp-bind--inert=\"!state.isOpen\" id=\"accordion-item-9-panel\" class=\"wp-block-accordion-panel is-layout-flow wp-block-accordion-panel-is-layout-flow\" role=\"region\"><p class=\"wp-block-paragraph\">Added up over three years (36 months), a website builder is usually the cheapest route &#8211; Voog Plus, for example, comes to roughly \u20ac636 including the domain. A freelancer build lands around \u20ac870-2,070 depending on the starting price. A custom WordPress build with us runs about \u20ac1,470 for just the build and hosting; add maintenance and SEO and the three-year total is closer to \u20ac13,600, because that includes an ongoing service, not a one-off job. The full table with every option is earlier in this article.<\/p><\/div>\n\t\t\n\t<\/div>\n\t\n\t\n\t<div data-wp-class--is-open=\"state.isOpen\" data-wp-context=\"{ &quot;id&quot;: &quot;accordion-item-10&quot;, &quot;openByDefault&quot;: false }\" data-wp-init=\"callbacks.initAccordionItems\" data-wp-on-window--hashchange=\"callbacks.hashChange\" class=\"wp-block-accordion-item is-layout-flow wp-block-accordion-item-is-layout-flow\">\n\t\t\n\t\t<h3 class=\"wp-block-accordion-heading\"><button aria-expanded=\"false\" aria-controls=\"accordion-item-10-panel\" data-wp-bind--aria-expanded=\"state.isOpen\" data-wp-on--click=\"actions.toggle\" data-wp-on--keydown=\"actions.handleKeyDown\" id=\"accordion-item-10\" type=\"button\" class=\"wp-block-accordion-heading__toggle\"><span class=\"wp-block-accordion-heading__toggle-title\">Is Voog cheaper than WordPress in the long run?<\/span><\/button><\/h3>\n\t\t\n\t\t\n\t\t<div inert aria-labelledby=\"accordion-item-10\" data-wp-bind--inert=\"!state.isOpen\" id=\"accordion-item-10-panel\" class=\"wp-block-accordion-panel is-layout-flow wp-block-accordion-panel-is-layout-flow\" role=\"region\"><p class=\"wp-block-paragraph\">Month to month, yes &#8211; Voog&#8217;s plans run \u20ac11-39 a month depending on the tier, well under a custom WordPress build&#8217;s upfront cost. Over three years, for a simple site, it can still come out cheaper than a custom build once you add hosting and a domain. What you give up is ownership: the site stays inside Voog&#8217;s platform and its pricing, and can&#8217;t be moved elsewhere without a rebuild.<\/p><\/div>\n\t\t\n\t<\/div>\n\t\n<\/div>\n\n\n<p class=\"wp-block-paragraph\">Want an exact quote for your project? See our full <a href=\"https:\/\/massruum.ee\/en\/pricing\/\">pricing page<\/a> or <a href=\"https:\/\/massruum.ee\/en\/contact\/\">get in touch<\/a> &#8211; send a few lines about what you need and we&#8217;ll reply within one business day with a concrete price range.<\/p>\n\n","protected":false},"excerpt":{"rendered":"<p>If you&#8217;re looking for a straight answer to &#8220;how much does a website cost,&#8221; the honest one is: it depends &#8211; but not randomly. The price depends on specific things you can settle before the project even starts. In Estonia in 2026, a solid small-business website typically costs anywhere from 900 euros to a few [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":1674,"comment_status":"closed","ping_status":"closed","sticky":true,"template":"","format":"standard","meta":{"footnotes":""},"categories":[264],"tags":[],"class_list":["post-1335","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-guides"],"_links":{"self":[{"href":"https:\/\/massruum.ee\/en\/wp-json\/wp\/v2\/posts\/1335","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/massruum.ee\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/massruum.ee\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/massruum.ee\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/massruum.ee\/en\/wp-json\/wp\/v2\/comments?post=1335"}],"version-history":[{"count":5,"href":"https:\/\/massruum.ee\/en\/wp-json\/wp\/v2\/posts\/1335\/revisions"}],"predecessor-version":[{"id":1589,"href":"https:\/\/massruum.ee\/en\/wp-json\/wp\/v2\/posts\/1335\/revisions\/1589"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/massruum.ee\/en\/wp-json\/wp\/v2\/media\/1674"}],"wp:attachment":[{"href":"https:\/\/massruum.ee\/en\/wp-json\/wp\/v2\/media?parent=1335"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/massruum.ee\/en\/wp-json\/wp\/v2\/categories?post=1335"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/massruum.ee\/en\/wp-json\/wp\/v2\/tags?post=1335"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}